Paid Social & YouTube Media

Manager, US

About GetYourGuide

GetYourGuide is the globally leading marketplace for unforgettable travel experiences. Travelers use GetYourGuide to discover the best things to do in a destination. Since its founding in 2009, people from all over the world have booked more than 150 million tours, activities, and attraction tickets through GetYourGuide. Powered by a global team of over 800 travel experts and technologists, we are headquartered in Berlin and have 17 local offices around the world. Visit our careers website to learn more.

Overview:

We are seeking a dynamic and motivated individual to join our team as a Display Media Manager. As a crucial member of our brand marketing team, you will be responsible for executing and managing digital advertising campaigns across social, Google/YouTube, and programmatic channels, contributing to reporting efforts for ads managers, and providing support in stakeholder management and brand strategy implementation.

You will:

• Campaign Execution:
• Plan, execute, and optimize display advertising campaigns across various platforms, including, but not limited to, Google/YouTube, Meta and TikTok.
• Collaborate with the creative team to develop compelling ad creatives that align with campaign objectives.
• Monitor campaign performance and make data-driven adjustments to ensure key performance indicators (KPIs) are met.
• Develop tracking & trafficking processes with external and internal stakeholders to ensure performance tracking is in place in display channels.
• Reporting and Analysis:
• Brainstorm, implement and execute testing plans to optimize business goals in display channels.
• Use ads managers and reporting suites in gathering, analyzing, and interpreting campaign data.
• Generate regular reports on campaign performance, providing insights and recommendations for improvement.
• Work with analytics tools to track and measure the effectiveness of display campaigns.
• Stakeholder Management:
• Liaise with internal and external stakeholders to understand campaign requirements and objectives.
• Communicate effectively with cross-functional teams, ensuring seamless collaboration on campaign execution.
• Address stakeholder inquiries and provide regular updates on campaign progress.
• Brand Strategy Assistance:
• Support the development and execution of brand strategies in alignment with organizational goals.
• Contribute to the creation of brand guidelines and ensure consistency across display campaigns.
• Stay informed about industry trends and competitor activities to provide insights for brand strategy refinement.

Who you are:

• Hands-on-keyboard experience in Meta, Google, and TikTok platforms
• Experience in A/B Testing from ideation & development through reporting & insight collection
• Strong analytical skills and the ability to interpret data to drive decision-making.
• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• Familiarity with ad platforms, such as Google Ads, Facebook Ads, and programmatic advertising.
• Excellent communication and interpersonal skills for effective stakeholder management.
• Detail-oriented with a creative mindset to contribute to ad creative development.
• Ability to work collaboratively in a fast-paced environment and adapt to changing priorities.

How we set you up for success:

• 20 vacation days to start (plus one additional day per year of tenure up to 23 days)
• 13 public holidays off
• 10 paid sick days per year
• 401(k) plan plus company matching
• 12 weeks 100% paid parental leave
• Enjoy flexibility with a hybrid work-from-home and telecommuting policy
• Invest in your development with an annual personal growth budget
• Various commuter benefits. Save on transportation costs with discounted public transportation tickets
• Fitness benefits
• Full coverage medical plan options
• 100% employer paid dental and vision for employees and their dependents
• 100% employer paid life and short term disability
• HSA and FSA plans
• Voluntary additional life, disability, special disease and accident insurance
• Thrive in a dynamic work environment as part of a multinational team (Headquarters in Germany; work language is English)
• GetYourGuide vouchers and friends & family discount to experience our products for yourself

And more...

The reasonably estimated salary for this role ranges from $120,000 - $129,000. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience.

We look forward to hearing from you

Unlock your full potential and join our mission to create unforgettable experiences for millions around the world. If you have the skills and passion for joining our team, we invite you to apply by submitting your CV/resume in English through the form below. Check out how we hire for tips and visibility into our process and check out life at GetYourGuide. If you have any further questions, please do not hesitate to contact us via jobs@getyourguide.com.

We are an equal-opportunity employer

Our commitment is that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application.

Important notice: Protect yourself from recruitment scams

We want to ensure your safety during the application process. Please be aware of potential scammers impersonating GetYourGuide recruiters. Remember, GetYourGuide never requests payment or sensitive personal information during recruitment. All official job opportunities are exclusively posted on our Careers page. If you suspect fraudulent activity, report it to jobs@getyourguide.com. Stay vigilant and protect yourself from recruitment scams.

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