Member Marketing Associate
Vida Health
Marketing & Communications
United States
Posted on May 23, 2024
ABOUT US
At Vida, we help people get better — and we’re helping the healthcare system get better, too.
Vida is a virtual health clinic that provides expert, personalized, on-demand health coaching and programs from a network of experienced health care providers — like Prescribers, Registered Dietitians, Therapists and Health Coaches — through an easy-to-use app. We focus on managing chronic cardiometabolic conditions — like diabetes, obesity and hypertension — as well as achieving lifestyle health goals like eating more healthfully, getting more exercise, losing weight and reducing stress.
By combining advanced technology with the top-notch healthcare providers, Vida is breaking down the barriers that have historically kept people from getting the best care. We are trusted by Fortune 1000 companies, major national payers and large providers to enable their employees to live their healthiest lives.
**Vida is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Vida is registered, you will not be eligible for employment. Please speak with your recruiter to learn more about where Vida is registered.
Vida’s Member Marketing team is looking for an Enrollment Marketing Associate to help us transform the lives of our members. In this role, you'll own the day-to-day execution of emails and the creation and sending of digital and print materials for prospective and current Vida members. A successful candidate has experience with email marketing programs and excellent attention to detail. You understand the importance of leveraging best-in-class technology across channels to provide targeted and personalized communications.
Responsibilities:
- Support the development and delivery of print, email, SMS and other content requirements.
- Manage member marketing calendar, scheduling and deployment.
- Continuously A/B test and optimize campaigns to drive incremental gains in conversion and engagement.
- Monitor and analyze campaign performance.
- Leverage data-driven insights to inform the messaging strategy for each lifecycle stage of customers.
- Be a positive contributor on a small and nimble team.
- Be willing to tackle new projects as they come up.
- We value collaboration and openness in communication, both within the team and with colleagues outside of our team, particularly across cross-functional projects.
- We value generosity of time and spirit with asks outside your responsibilities when they are for the organization’s good.
Requirements:
- Bachelor's Degree.
- Previous experience working with email marketing platforms like Braze, Salesforce Marketing Cloud etc.
- Ability to solve problems, seek automations and provide solutions.
- Self-starter comfortable operating in a dynamic and fast-paced environment.
- Creative and resourceful- able to come up with out-of-the-box ideas and bring them to life.
- Incredible attention to detail and execution-oriented.
- Team player who can effectively partner with other key stakeholders.
- Passionate about digital health and/or changing the status quo of healthcare.
- Basic HTML knowledge.
Vida is proud to be an Equal Employment Opportunity and Affirmative Action employer.
Diversity is more than a commitment at Vida—it is the foundation of what we do. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, genetics, disability, age, or Veteran status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
We seek to recruit, develop and retain the most talented people from a diverse candidate pool. We don’t just accept differences — we celebrate them, we support them, and we thrive on them for the benefit of our employees, our platform and those we serve. Vida is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at Vida in any form without a valid, signed search agreement in place for the specific position will be deemed the sole property of Vida. No fee will be paid in the event the candidate is hired by Vida as a result of the unsolicited referral.
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